Tag: personal-development

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Holiday season job search: Your game plan for success in 2025

The new year is right around the corner, and with it comes the promise of fresh opportunities. As hiring tends to pick up early in the year, now is the time to set yourself up for success. Whether you’re looking to pivot careers, step into a new role, or simply explore what’s out there, a little preparation now can make all the difference when the time comes.

Here’s your quick guide to getting ahead of the competition:

1️⃣ Build a Routine Now

Job searching is a grind. It’s not something you can typically sprint through—it’s more like a marathon. There are going to be moments when your energy dips, rejection emails pile up, and motivation feels out of reach. That’s where a solid routine comes in.

A routine creates structure, helping you stay organized and consistent even when things get tough. Start by setting aside regular time blocks for job searching, networking, or updating your application materials. Break big tasks into smaller, manageable steps, and set realistic goals for yourself each week.

By establishing these habits now, you’ll have systems in place to fall back on when hiring season ramps up. You’ll be running on a process you’ve already mastered rather than scrambling to piece things together. Remember: consistency beats intensity over the long haul.

2️⃣ Define Your Brand

What makes you stand out? If your answer is limited to your skills or experience, you might be missing the bigger picture. The job market is more competitive than ever, and a solid personal brand can be the key to rising above the noise.

Your personal brand is the unique combination of your story, values, approach, and expertise. It’s what sets you apart from other candidates with similar resumes. Ask yourself:

  • What do I want people to remember about me after a conversation or an interview?
  • What unique strengths, experiences, or perspectives do I bring to the table?
  • How do I want to present myself online, in my resume, and in interviews?

Start building your brand. Then, refine your LinkedIn profile, polish your resume, and practice how you talk about yourself in networking or interview settings. The more authentic and clear your brand is, the more you’ll attract the right opportunities.

3️⃣ Identify the Right Role Types

If you’ve been applying for jobs and not getting any interviews, it might not be your skills—it might be your strategy. Too often, job seekers cast a wide net, applying for anything that seems remotely close to their experience. But that approach isn’t super effective.

Instead, focus on alignment. What types of roles are you particularly suited for? What industries, job titles, or responsibilities match your current skills and goals? And equally important, where are the gaps?

For example, you might discover roles you’re excited about but aren’t particularly well-suited for yet. That’s not a dead end—it’s an opportunity to tailor your approach. Update your resume to highlight transferable skills, adjust your personal brand to emphasize your potential, or take a course to bridge a skill gap.

Applying strategically—rather than applying broadly—will save you time and energy while increasing your chances of landing interviews for the roles that are truly right for you.

Your Time Is Coming

The job search process can feel overwhelming, but preparation is your secret weapon. By building a routine, defining your personal brand (click here to check out my branding program!), and targeting the right roles, you’re positioning yourself for success.

When the new year arrives and companies start posting those job openings, you won’t just be ready—you’ll be ahead of the pack.

Need help getting started? You don’t have to do it alone. Message me, and I’ll get your questions answered. Let’s make this the year you achieve your career goals!

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The best thing you can do for yourself when job searching?

Here it is, plain and simple: start applying for jobs.

It might sound obvious, but as a coach I see a whole lot of people hold themselves back from actually getting in the pool. 

And yeah, there’s plenty of advice out there about what you should be doing during a job hunt—polishing your resume, growing your network, building your personal brand. 

And those are all important! But none of it matters much if you’re not actually sending out applications.

The facts: it’s really hard to land a job if you’re not putting yourself in the running.

Why This “Simple” Step Is Often Overlooked

So, I’ve noticed a trend. Many people hesitate to apply for jobs because they feel like they’re not “ready.” Maybe their resume isn’t perfect yet. Maybe they’re unsure if they’re qualified. Maybe they’re overwhelmed by the process and don’t know where to start.

But here’s the thing: perfection is overrated, and momentum is everything. The more you apply, the more you’ll refine your approach. You’ll learn what works, you’ll get more comfortable tailoring your materials, and you’ll start to see patterns in job descriptions that clarify what employers are really looking for.

Building The Habit

One of the biggest hurdles is establishing the habit of routinely applying for roles. Job searching can feel like a full-time job in itself, but it doesn’t have to consume your entire day. The key is consistency. Dedicate specific time blocks to job applications—whether that’s 30 minutes a day or a couple hours a week.

When you prioritize this habit, you’ll notice a shift. Suddenly, job searching feels less overwhelming and more like a manageable part of your routine.

Action Steps To Get Started

Ready to get them applications out? Here’s how to make it happen:

Set a goal: Decide how many jobs you’ll apply for each week. Start with a realistic number and adjust as you gain momentum.

Create a schedule: Block out time on your calendar for job applications. Treat it like an important appointment.

Start small: If you’re feeling stuck, pick one role to apply for today. Sometimes, just starting is the hardest part.

Track your progress: Use a spreadsheet or a job search tracker to stay organized. Logging your applications can help you stay motivated and identify follow-up opportunities.

Final Thoughts

Job searching is a process, and like any process, it works best when you keep moving forward. You don’t need to have it all figured out before you start. The most important thing is to take action.

So, what are you waiting for? Get those apps out—and take the first step toward your next opportunity!

Looking for some accountability and guidance? Come talk to me about my coaching programs. Getting started and knowing what to do can make this process of finding your next job SO MUCH EASIER.

“Hire him! If you are ready for change, ready to do the work, and receive honest feedback Hire him! Best money I’ve spent this year!”

-Adetola O.

Click here to schedule a free consultation with me. It’ll be quick and easy. I promise.

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3 Components you need in your job search

Job searching is so complicated now. Too complicated. There’s so much nuance and this and that.

As a coach, I can’t help but think it shouldn’t be this hard to get a job that you’re very qualified for.

But here we are.

So, I want to share some advice with you all on the 3-part strategy I’ve seen work the best, both as a coach, and as a former hiring manager. Keep reading.

The 3 Kings of Your Job Search

There are three major components that you HAVE to nail if you wanna get hired. They are:

  1. Targeted branding
  2. Targeted resumes
  3. Targeted networking

Not necessarily in order of importance, just altogether. You have to do each of these 3 things well.

Targeted Branding

Targeted branding means you have to communicate a clear message. You need to clearly and quickly demonstrate that you have an overall profile that matches the role. Your skills, experiences, intangibles, etc. have to show that you’re ready to hit the ground running in the role(s) you’re applying for. Branding is how you stand out from the crowd and create differentiation between you and other similar candidates.

Targeted Resumes

Yes, your resume needs to be tailored to the role you’re applying for. You have to reflect their language, speak to relevant skills and experiences, and do so clearly and quickly. Without a clear and strong resume that’s easily readable, you’re fighting an uphill battle.

Targeted Networking

Remember the old “It’s not what ya know, it’s who ya know” saying?

Well it’s kinda true. Simply applying isn’t enough anymore.

It’s unfortunate, but true. You need to network. Tap in with your existing network, but you’ll also need to do some cold outreach.

Do your best to get in touch with people that can get you in front of the hiring manager (i.e. recruiters, current employees, etc.). It’s hard, but it really does help and it’s definitely worth the effort.

Volume Matters

One other thing. You have to get out enough applications. But not half-assed apps for jobs you’re barely aligned for.

You have to get out enough applications for jobs that you’re a good candidate for, while doing targeted networking.

It is exhausting. It’s draining. It’s frustrating.

This is the game, though, and you absolutely can and will beat it.

Keep at it, stay consistent, and when you get tired…take a break and then get back to it.

You can do this.

Here To Help!

My goal is to get people hired. Quite frankly, a lot of you are extremely qualified for the jobs you’re applying for, but there are nuances to the process that are holding you back.

Maybe it’s your branding, maybe it’s your resume or your interview skills, maybe it’s the fact that you’re disorganized.

Whatever the case may be, coaching can help you get that next job. I’ve seen it happen with my own two eyes:

“Brandon created a very comfortable environment for me to be honest about my frustration and journey. I felt validated and seen. I also appreciated that we were strategic and tactical.

Most importantly I landed a job. This was one of my goals in hiring a coach and getting interviews. Before Brandon, I had not landed one interview in 3 months of applying.”— Adetola O.

Are you signed up to my email list? If not, let’s change that:

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If you are, come chat with me. I hold free consultations all the time, and they’re meant to be a space for us to get acquainted, chat about your goals, and see if coaching is right for you at this moment.

If it is, great. We’ll talk about options. If it’s not, that’s ok too. We’ll talk about things to be mindful of at this point in your journey.

Either way, the fall is the perfect time to get active in your search journey and put together a strategic campaign. So let’s get to it.

Click here and let’s get started!